In 1989, Keith Jackson had a vision from God about helping teenagers overcome the obstacles of violence and troubled lives. As Keith got older – eventually graduating from the University of Oklahoma and joining the National Football League – he developed his vision of creating a “place that will give kids hope, strong values, and confidence,” called P.A.R.K.

In January 1992, the former Tight End for the Philadelphia Eagles, Miami Dolphins, and Green Bay Packers' dream became a reality with the formation of the non-profit P.A.R.K., Inc. P.A.R.K. raised over $900,000 in pledges; $545,000 received in the form of foundation grants and individual and corporate donations. It was decided government money would not be a part of the vision.

August 1995, P.A.R.K. Inc. purchased a 51, 000 – square foot building in southwest Little Rock to serve as the P.A.R.K. home. After the first phase of renovations, the building housed a tutoring center, a computer lab, a library, a women’s center, basketball & racquetball courts, a roller skating rink, a video arcade, and a weight room. During the 1995-1996 school year, P.A.R.K. launched a pilot program for 25 at-risk 8th graders to help them reach potentials never dreamed of. Tutoring, homework management, and mentoring were made available to each student. In May 2000, 8 of the original 25 students became the first to graduate from the program.

Since the beginning of the program, P.A.R.K. has made tremendous strides. The Donald W. Reynolds Foundation of Las Vegas, Nevada, in 2001 awarded P.A.R.K. a grant in the amount of $5.2 million dollars for a complete renovation of the facility along with the construction of an outside picnic area and park (green space).

The Donald W. Reynolds P.A.R.K. Facility includes many updated areas, as well as new areas like a dining area with a commercial-grade kitchen, a 42 seat state of the art movie theatre, and a game room equipped with the latest video games, foosball, air hockey, and pool tables.

In P.A.R.K.’s twenty-five years of working with children, the success of the program is evident by the accomplishments of the students receiving positive reinforcement. The statistics show what hard work and dedication on the part of P.A.R.K. and the student can do.

  • 543 total PARK graduates to date
  • 385 PARK students entered college
  • 280 On PARK scholarship assistance
  • 272 Total students currently in/entering college
  • 104 College graduates
  • 26 Military
  • 14 Masters Degree graduates
  • 1 Juris Doctorate
  • 1 PH.D.